Ticket Leisure Travel is the largest private travel agency in the Nordic region. Ticket offers travels from all leading charter and tour operators, cruise lines, airline and hotel companies via retail stores, telephone sales and online.
The brief was to create attention and interest for Ticket as a provider of Last Minute Travel.
In a myriad of travel agencies who offer last minute travel, we wanted to show that your dream trip is closer than you think – and that a last minute ticket from Ticket is the way there.
We went for a creative media solution and created an ad were the person in the picture is reading the same magazine that the viewer of the ad is holding. The headline, Last Last Minute Travel, concluded the message.